Fri 12 Mar 2010
Bigmouthmedia Warns Online Retailers Set To Face Raft Of New Challenges
Posted by EPR Network under Advertising, Business, Featured, Internet & Online, Marketing, Media, Retail, Social Networks
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Released on: March 12, 2010, 5:42 am
Author: Bigmouthmedia
Industry: Internet & Online
Bigmouthmedia is to warn online retailers that they must prepare to meet the challenge of the most competitive market conditions the sector has ever faced.
Bigmouthmedia senior retail strategist Finlay Clark will tell an invited audience of senior executives at the 2nd Annual bigmouthmedia Retail Summit this month that UK retailers are set to face fresh challenges as ecommerce consumer habits keep evolving rapidly. According to Clark, retailers face multiple opportunities and challenges posed by a shifting approach to the market, a raft of new technological developments and the entry of new players from overseas will have a major impact upon the sector in the coming months.
“With increased competition coming from various angles, retailers are about to face some of the biggest challenges in their history. Big overseas competitors are coming to the UK knowing consumers are sophisticated online shoppers, and the likes of Best Buy will be aiming to make its mark on an increasingly competitive consumer electronics market in 2010. Similarly, in fashion we have seen a shift with the likes of Ebay become clothes shopping destinations in their own right, whilst Amazon has allowed big high street brands to retail on their own platform,” said Clark.
