Tue 24 Nov 2009
The Children’s Mutual Launches What I Want To Be Webmercial
Posted by EPR Network under Advertising, Business, Consumer Services, Featured, Financial, Kids & Teens, Marketing, Society
Released on: November 24, 2009, 12:59 pm
Author: The Children’s Mutual
Industry: Financial
The Children’s Mutual, a leading Child Trust Fund provider, has captured the career aspirations of kids in the UK in its new webmercial and microsite.
Dressed to reflect the most popular career choices, babies from seven to 11 months are seen acting out different job roles in the 50 second web ad.
The What I Want To Be webmercial was prompted by research from The Children’s Mutualinto the dream jobs of the nation’s children entitled What I Want To Be. Every year the research tracks the career aspirations of children as they grow up, to explore how social and economic factors might affect their ultimate career choices.
