Released on: November 17, 2009, 6:06 am
Author: Web Business Age
Industry: Marketing

Sydney, 17 November 2009, Web Business Age, ‘industry engine’ for Web business and online marketing industry, was launched today in a function in Sydney.

This online resource, located at http://webbusinessage.com, offers essential reading and useful resources to business and marketing managers, small business owners and other online professionals.

The most prominent feature is a directory of products, service providers, technical platforms, and reading & learning resources. Selected by experienced editors and neatly categorised in several well-thought out practice areas, listings are continuously updated to keep up with the fast changing online marketplace.

Practical strategies, useful guides, news and analysis f r o m expert staff and contributors aim to help its readers design practical Web business strategies: build usable Web sites, run great Web teams, write compelling content, stretch their search marketing dollars, utilise social media, in short succeed in the quicksands of online business.

Hasnain Zaheer, managing editor of Web Business Age said, “Online strategies, a s s e t s , innovations, investments in digital capabilities and digital talent are at the top of the minds of decision makers. They are looking for ideas, people and processes to thrive in the age of Web business. We hope to provide them the missing pieces of the puzzle.”

It is estimated that more than 1.5 billion people are online worldwide. They type in their questions, needs and requirements in to search engines 4 billion times a day (on average). About 300 million active users on Facebook and about 60 million Twitter users represent the active and vibrant Web 2.0 in which user-generated content and communities rule.

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