WebРІР‚в„ўs Fastest-Growing Personal Media Site and Next Generation Web-Based Photo and Video Service to Join News CorporationРІР‚в„ўs Leading Network of Internet Brands
LOS ANGELES–(BUSINESS WIRE)–Fox Interactive Media (FIM), a division of News Corporation, today announced separate agreements to acquire Photobucket (http://www.photobucket.com) and Flektor, Inc. (http://www.flektor.com). Photobucket is one of the WebРІР‚в„ўs most popular photo- and video-sharing services, and Flektor is a next-generation Web site that provides users with a suite of Web-based tools to transform their photos and videos into dynamic slideshows, postcards, live interactive presentations and video mash-ups. Terms of the deals were not disclosed.
РІР‚СљThe acquisition of these two companies is a perfect strategic fit for us that reinforces FIMРІР‚в„ўs leadership in user-generated content,РІР‚Сњ said Peter Levinsohn, President of Fox Interactive Media. РІР‚СљAs a leading site for creative expression Photobucket extends our reach among personal media sharing enthusiasts and the innovative new entrant Flektor brings highly-differentiated new tools to the table that will drive the next generation. Together, they represent a powerful combination and we are thrilled for them to join our network.РІР‚Сњ
Photobucket and Flektor join a number of other leading online destinations within FIM, currently the WebРІР‚в„ўs most-viewed network in the U.S. with more than 45 billion page views per month.(a) The groupРІР‚в„ўs properties include MySpace, IGN Entertainment, FOXSports.com, AmericanIdol.com and others.
Photobucket (http://www.photobucket.com) has over 42 million users(a) linking billions of personal photos, images, slideshows, and videos to hundreds of thousands of Web sites. In addition, 47% of all Photobucket users link to social networks such as FIMРІР‚в„ўs MySpace (http://www.myspace.com), the worldРІР‚в„ўs leading lifestyle portal.
Photobucket is expected to remain in operation as a standalone site while its technology and tools will be used to enhance sites across the FIM network, as well as the more than 300,000 other Web sites linked to by PhotobucketРІР‚в„ўs users. Photobucket is based in Denver, CO, with additional offices in Palo Alto, CA.
РІР‚СљBecoming part of the Fox Interactive Media network will have a tremendous and positive impact on our ability to serve our usersРІР‚в„ў needs,РІР‚Сњ said Alex Welch, CEO, Photobucket. РІР‚СљWe plan to continue developing innovative tools that enhance self-expression and allow our users to have the best media sharing, linking and searching experience on the Web. Partnering with FIM will give us the resources and support to deliver on this vision, as well as the ability to offer new opportunities to our end users, customers and partners.РІР‚Сњ
FlektorРІР‚в„ўs innovative technology enables users to edit video and audio content in real-time, and either publish the finished product to Flektor.com (http://www.flektor.com) or embed it on any number of Web sites, blogs or social network profile pages.
By offering both editing and storage capabilities, Flektor gives content creators the tools to easily create mash-ups or other types of user-generated media clips without incurring the cost or technical expertise necessary to store and manage large files. FlektorРІР‚в„ўs approach to streaming photo slideshows and videos allows users to incorporate live features, such as quizzes and polls, into their creations and update previously-posted content without having to re-post the files.
РІР‚СњWe founded Flektor to give Internet users the tools they need to easily create, connect and share content,РІР‚Сњ said Jason Rubin, co-founder of Flektor. РІР‚СљBecoming a part of the Fox Interactive Media network will enable us to deliver these tools to the broadest possible online audience.РІР‚Сњ
About Flektor, Inc.
Founded in 2006, Flektor is focused on bringing an entertainment software approach to the Web by empowering users with simple tools for content creation. Headquartered in Culver City, CA, Flektor combines experience and creative vision in the interactive entertainment industry with a world-class team of Internet, technology and business veterans. The company was self-funded by the founders and continues to establish strategic partnerships with third party sites and content creators.
Photobucket is the Web’s most popular creative hub, with more than 42 million users linking billions of personal photos, graphics, slideshows and videos daily to hundreds of thousands of web sites, including: MySpace, Facebook, Bebo, Friendster, eBay, Craigslist, Blogger and Xanga. In addition to linking content, Photobucket users share their personal digital media by email, instant messaging, and mobile devices. Every day, over 7.5 million personal photos, graphics and videos are uploaded to Photobucket for sharing with family, friends and the online world. The company actively moderates content to create a safe environment for its users, partners and advertisers. Photobucket has offices in Palo Alto, California and Denver, Colorado and is located online at http://www.photobucket.com. For the latest feature announcements and news, please visit the Photobucket blog at http://blog.photobucket.com.
About Fox Interactive Media:
A division of News Corporation (NYSE:NWS), Fox Interactive Media (FIM) offers a global, border-free online network that caters to consumers by giving them the platform and tools to express themselves, communicate with each other, and engage with the best music, TV, film, sports, information and more. The company’s worldwide network includes such category leaders as MySpace, IGN Entertainment, FOXSports.com, RottenTomatoes, AskMen, AmericanIdol.com and more that together comprise one of the largest and most engaged audiences on the Web.
(a) according to comScore Media Metrix, April 2007
This document contains certain РІР‚Сљforward-looking statementsРІР‚Сњ within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are made based on managementРІР‚в„ўs views and assumptions regarding future events and business performance as of the time the statements are made. Actual results may differ materially from these expectations due to changes in global economic, business, competitive market and regulatory factors. More detailed information about these and other factors that could affect future results is available in our filing with the Securities and Exchange Commission. These РІР‚Сљforward-looking statementsРІР‚Сњ made in this document are made only as of the date of this document and we do not have any obligation to publicly update any РІР‚Сљforward-looking statementsРІР‚Сњ to reflect subsequent events or circumstances, except as required by law.